Pragma will give its associates an opportunity to visit all avenues of a PR business - like business development, client servicing, strategizing for the client - you'll have the chance to be a part of brand building exercise that you'd have charted out and executed and would have been credited for. Over a period of time, we've learnt that money is a given - in the long term, its the recognition for one's work that keeps one ticking and wanting to do more. Mentorship from Preeti will give direction and provide a faster growth, given her vast experience in PR and media relations. Pragma also believes in mutual and homogenous growth. The business would have an outward customer focus but internally, its one team.

A remuneration comprising of fixed salary component and an incentive around business developed, for the duration the client stays with us. We also consider ourselves forward looking, hence, its a given that opportunities would be created to pave a growth path for all associates. We believe in a work life balance. Also, we're not out to grow over night. A 09:30am to 05:30pm work regime is what we believe in, a few exceptions may arise, but we try our best to avoid those.

Pragma's Expectation is just one - "Passion for PR and dedication to deliver"

Principal Consultant

Open Positions: 1
Posted on: March 01, 2010
Status: Open  

Responsibilities would include:
    a) Should be able to deliver Client servicing and Media relations independently
    b) Should be able to develop a Communication Strategy: Conceptualizing, developing & implementing corporate communication campaign for the clients to achieve the PR goals.
    c) Should be able to develop communication collateral, like, the media kit, media briefing, key messages, preparing a corporate profile, executive profile, press releases etc.
    d) Should have established Media Relations: Leveraging press contact to generate media visibility amongst the target audience. The process involves identifying key messages, developing supporting facts / figures and liaison with senior journalist to ensure news coverage.
    e) Should be able to handle the process and pre-requisites and execution of Press Conferences, One to One Interview, Case Studies, and Editorial coverage, Select briefing, Press Releases, Industry Stories, People profiling etc.
    f) Should be able to handle other PR issues in media for clients and vernacular media across all the clients in the company.  

Expected profile: >1 years (ideally 2 years) of exposure to PR and Media Relations. Exposure to strategizing and executing PR campaigns for clients, independently.

Associate Consultant

Open Positions: 1
Posted on: March 01, 2010
Status: Open

  Responsibilities would include:
This one's simple! Should be able to assist a Principal Consultant in all the activities and aim at becoming a PC within 1-2 years.

  Expected profile: Extreme learnability and communication skills.