(Factsheet)
About Stratify
Stratify is one of the largest providers of eDiscovery services for the legal and compliance markets. It was founded in September 1999 by two IITian engineers who worked in Intel research, started as ‘PurpleYogi’. In 2002 it moved into the Electronic Data Discovery space and was renamed as Stratify. It is now among the top 4 e-discovery vendors in the USA and the largest Legal Technology Company in Asia.
Stratify was acquired by $2b Iron Mountain company, based in the US, in the year 2007.
Brief on the Assignment
Pragma front ends the PR function for Stratify. The objective Pragma wishes to achieve for Stratify is to position it as a leader and innovator in the legal software industry vertical. Objective is also to project Stratify as a technology partner of choice for the LPO industry operators and to create and sustain the right mindshare amongst Indian lawyers and to highlight its thought leadership in this solution space.
Media Coverage
(Click media logos to view actual coverage)
Year 2007
| Instrument | Industry Story | Date of Issue | 30-09-2008 | Place of Issue | All India Edition |
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Coverage
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| Instrument | Interview | Date of Issue | 13-07-2008 | Place of Issue | All India Edition |
| Activity Synopsis | The Voice of People - we all laud start -ups, but when it comes to hiring talent , the best shy away from contributing to their growth - is this a fact?Is there a way out for start ups to manage their 'people'challenges?on behalf of 'i.t'magazine Charu Bahro collated the opinions of the few industry experts. |
Coverage
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| Instrument | Industry Story | Date of Issue | 02-07-2008 | Place of Issue | All India Edition |
| Activity Synopsis | For employees serving their notice period , the journey towards the exit door, many claim, can be quite excruiating. So why do some orgainsations exhibit a discriminatory attitude towards employee, on the exit mode?Yasmin Tja finds out ways through which organisations can address this issue. |
Coverage
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| Instrument | Industry Story | Date of Issue | 19-06-2008 | Place of Issue | All India Edition |
| Activity Synopsis | Employers seek out stay-at-home moms |
Coverage
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Coverage
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| Instrument | Industry Story | Date of Issue | 16-06-2008 | Place of Issue | All India Edition |
| Activity Synopsis | Stopping the rumor mill |
Coverage
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| Instrument | Interview | Date of Issue | 10-06-2008 | Place of Issue | Bangalore |
| Activity Synopsis | Stratify looks for Indian partners |
Coverage
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| Instrument | Industry Story | Date of Issue | 02-04-2008 | Place of Issue | All India Edition |
| Activity Synopsis | Balancing long-term vision with short - term needs |
Coverage
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| Instrument | Interview | Date of Issue | 29-03-2008 | Place of Issue | All India Edition |
| Activity Synopsis | Discovery automation in M & A deal |
Coverage
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Year 2007
