About VGI
VGI was born from the dreams, creative ideas and leadership of certain dedicated intellectual minds. A few years back, a group of professionals with different educational background sat together and began a most ambitious program of philanthropy, something that can contribute towards development and growth of society, thus came VGI in existence. The four institutions of VGI fully cover, technological, managerial and medical fields. The group's endeavor is to make this part of the training of Uttar Pradesh state, and help develop in all areas of education and enable employment.
Brief on the Assignment
Pragma front ends the PR function for VGI. The objective Pragma wishes to achieve for VGI is to position it as a fast growing group in the field of education, providing an umbrella of academic offerings. Also to highlight the SVP Group that is the parent group of this group of instituitions. Objective is to create and sustain the right mindshare amongst VGI's target audience and to highlight its thought leadership in the infrastructure development and education space.
Media Coverage
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| Instrument | Press Conference | Date of Issue | 24-07-2008 | Place of Issue | Ghaziabad |
| Activity Synopsis | Vishveshwarya Institute of Engineering & Technology (VIET) accredited by NBA & TCS, based out of Greater Noida - phase II, today announced the inclusion of dearness allowance of 97% of the basic salary for all their employees. This allowance is at par with the offering of U.P. Government. A performance based cash reward will also be given this year onwards |
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| Instrument | Interview | Date of Issue | 11-07-2008 | Place of Issue | Ghaziabad |
| Activity Synopsis | Vishveshwarya Institute profiling |
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| Instrument | Press Conference | Date of Issue | 05-06-2008 | Place of Issue | Lucknow |
| Activity Synopsis | Vishveshwarya Institute of Engineering & Technology (VIET), based out of Greater Noida, Phase IInd, Uttar Pradesh, today announced the accreditation received from National Board of Accreditation (NBA) and Tata Consultancy Services (TCS). VIET is now starting new course for students in PGCM (Retail) from this year onward |
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| Instrument | Press Conference | Date of Issue | 05-06-2008 | Place of Issue | Lucknow |
| Activity Synopsis | Vishveshwarya Institute of Engineering & Technology (VIET), based out of Ghaziabad, GT Road, today announced the accreditation received from National Board of Accreditation (NBA) and Tata Consultancy Services (TCS). VIET is now starting new course for students in PGCM (Retail) from this year onward |
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| Instrument | Press Release | Date of Issue | 07-04-2008 | Place of Issue | Ghaziabad |
| Activity Synopsis | Vishveshwarya Institute of Engineering & Technology (VIET), accredited by Tata Consultancy Services (TCS), based out of Ghaziabad, GT Road, today announced that 76 students got campus placement in TCS with a salary package of Rs. 3.5 lakh per annum. |
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